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  3. Vol. 4 No. 1 (2011)

Vol. 4 No. 1 (2011)

					View Vol. 4 No. 1 (2011)
Published: 30-06-2011

Articles

  • The Moderating Roles of Involvement and Heuristics on Advertising Effectiveness: A Study of Financial Advertisements

    Wann-Yih Wu, Hsiao-Yun Lu, Liang-Tzu Chen
    • PDF 1
  • Convergence of Accounting Standards Does Not Always Lead to Convergence of Accounting Practices: The Case of China

    Karin Olesen, Fiona Cheng
    • PDF 2
  • A Comparative Analysis of the Firm Specific Determinants of Syariah Compliant Versus Non-Syariah Compliant Firms in Bursa Malaysia

    Mohamed Albaity, Rubi Ahmad
    • PDF 3
  • The 2008-09 Global Financial Crisis: Services to the Rescue in Malaysia

    Mei Ling Sieh Lee
    • PDF 4
  • Asia as the New Master of the Business Universe

    Ghazali Musa, Lord Digby Jones, Thinaranjeney Thirumoorthy
    • PDF 5

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